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Saturday, February 20, 2010

Parker Pens for promotional gifts

Brand HK have been appointed official distributors for Parker pens. The range consists of a wide selection of printed pens which cover all budget points from just HK$39 up to nearly $200.

Promotional pens have the huge benefit that they are almost never discarded. Industry research has shown that a printed pen is one of the top 2 items for corporate buyers and that, once given, a pen is used on a regular basis for its lifetime.

The Parker Jotter comes with either a plastic barrel or a stainless steel barrel. Either pen can be printed or laser engraved and both are available with a smart Parker presentation box.

For the more discerning user there is the Parker IM or the Parker Urban. The latter was recently specified by Exxon Mobil for a recent Asian conference of theirs. Both of these pens are quality items that anyone would be pleased to receive. Like the Jotter, both of these pens can be printed or laser engraved.

Quick delivery is always important for printed pens and most Parker pens can be supplied in just 2 weeks or less – and that includes the printing or laser engraving.

Laser engraving v printing

Pens with a metal area can be branded in one of two ways: laser engraved or printed.

Laser engraving can deal with very fine detail and, by its nature, will last the lifetime of the promotional pen. Naturally, however, it is monotone with the laser revealing whatever colour the base metal is.

Printing brings the advantage of colour to a promotional pen and allows more than one colour for close reproduction of any corporate logo. Pantone matching can usually be achieved fairly successfully but clients must be aware that the underlying colour of the pen may affect the colour being printed.

Good printing should last a long time on a pen but it will finally wear off on repeated use which can leave a promotional pen looking a bit tired even if it has many years life left in it.